BY AJAY GHOSH
Kerala, often referred to as “God’s Own Country,” boasts a rich and diverse culture. It is a blend of various traditions, arts, and practices, with a strong connection to its history and nature. Kerala’s culture is reflected in its cuisine, clothing, art, and dance, and it is known for its intricately carved temples, traditional wooden homes, and unique literary and artistic forms.
Living thousands of miles away from this beautiful land of diverse traditions—yet at the center of global ambitions—every Malayalee longs to stay connected with and rediscover their roots. The first-ever Global Malayalee Festival, scheduled to be held from August 15 to 16, 2025, in Kochi, Kerala’s most modern yet ancient city, promises to offer millions of Malayalees across the globe a unique opportunity to “Bond Beyond Borders,” experience, and relive the rich cultural heritage of Kerala.
Andrew Pappachen, the Director & Chief Organizing Officer of the Global Malayalee Festival, urged the Malayalee diaspora to “be part of the cultural celebrations, celebrating our achievements, transformative discussions, and groundbreaking ideas at the inaugural Global Malayalee Festival in Kochi.”
Festival 2025 will bring together Malayalee diaspora leaders, innovators, and visionaries from around the globe to discuss and collaborate on shaping future technologies and their impact on global communities.
According to the organizers, “Malayalees from 47 countries across all five continents have joined the Global Malayalee Festival as advisors, ambassadors, and coordinators. We aim to create a global network of New Gen professionals, businesspeople, and technocrats.”
The festival will feature keynote sessions, panel discussions, cultural showcases, and networking opportunities designed to celebrate and empower the Malayalee diaspora’s contributions to the cultural and technological advancement of the world.
Dr. Abdulla Manjeri, the Director and Managing Director of the Festival, said, “The Global Malayalee Festival is a celebration of Kerala’s culture, heritage, and global connections, offering opportunities for growth, networking, and unity. It blends tradition with modern opportunities, focusing on areas like trade, investment, and celebration.”
This event unites the worldwide Malayalee community to honor their rich traditions while fostering opportunities in trade, investment, and cultural exchange. With a diverse lineup of performances, workshops, and networking events, the festival aims to strengthen ties and showcase Kerala’s vibrant contributions to the world. Join us in Kerala for this unique cultural and economic convergence.
Founded with the objective of upholding and sharing the rich cultural values of Malayalees, the Global Festival envisions a cohesive community that not only embraces but actively perpetuates its rich traditions. “By nurturing our ties to cultural roots, we seek to instill a deep-seated sense of identity and belonging, preserving the ethnic, cultural, and social essence of the Malayalees. We aim to ensure that this identity and unity remain eternal, both spiritually and practically, passing vibrantly to future generations of global Malayalees,” said Pappachen.
According to Dr. Manjeri, “We aim to serve as a bridge between the growing diaspora of Malayalees living outside Kerala and the heritage that shapes every Malayalee in essence. We do this by organizing events such as the Global Trade and Investment Meet, the Miss Global Malayalee Pageant, the Global Malayalee Ratna Awards 2025, and the Global Malayalee Boat Race. We recognize that unity makes success possible. Additionally, we strive to contribute to charitable activities in Kerala, with a primary goal of helping underprivileged people and providing them with necessary assistance.”
The vibrant tapestry of Malayalee culture will come alive during the festival, where traditions, music, dance, and delectable cuisine blend to create an unforgettable experience. These celebrations, held across the globe, offer a unique opportunity for brands to engage with the dynamic and diverse Malayalee community.
Sponsoring and participating in this festival not only enhances brand visibility but also fosters a sense of camaraderie among community members, creating a lasting association with your brand.
Dive into the excitement, mark your calendars, and get ready to experience one of India’s most exhilarating cultural events. For information and registration, please contact us at registration@globalmalayaleefestival.com and visit: www.globalmalayaleefestival.com.
